Annapurna Pictures
Operation Finale
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Assignment
Broaden appeal of a new period piece with a suite of creative content, implemented and monitored across owned social channels.
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Challenge
Non-existent IP.
Minimal Talent on Social.
Expand Reach Beyond Fans of History.
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Solution
Create a sense of urgency by highlighting the high-stakes, once-in-a-lifetime mission, and the thrilling journey to justice — while showcasing top tier talent and the pivotal roles their characters played in this momentous story.
Adolf Eichmann
We're all animals...some of us just have bigger teeth than others.