

Annapurna Pictures
The Miracle Season

Assignment
Develop authentic content celebrating female empowerment and position film as an in-theater group experience, providing 360° campaign services.

Challenge
Adopt Gen-Z social media behaviors to create a genuine voice.
Broaden reach beyond volleyball and sports audiences.

Solution
Social strategy balancing motivational and talent-driven content with an engagement plan fostering team-building.

Kathy Bresnahan
You are strong women, win this for yourselves!