Lure in the key A18-24 demo with a suite of content to speak to the audience in their language — and freak them the eff out.

Similar concept [and title] had been done.

A skeptical, social-savvy audience.

Low-impact talent equity to leverage.

Curate millennial-focused content native to social trends and platforms.

Tongue-in-cheek plays via emojis, memes, and influencers.

Make horror fun!